Viral Campaigns Exposed. Other Ethical Options on Low Budget.
(To see this post as a video you can visit my YouTube channel)What does Viral Marketing mean? read more
View ArticleHow Does A Mindful Marketer Deal With New Challenges?
You can also watch this tip as a video on YouTube read more
View ArticleWhat is the “right” price for your services: Tips for Mindful Pricing
What is the Right Price? Remuneration = Value You Provide read more
View ArticleThe Eight Steps in Mindful Marketing
Are you one of those people who has something to offer to this world, but does not feel comfortable marketing it? Or maybe you are a marketing expert but are starting to feel the burden of inauthentic...
View ArticleWays to identify hidden beliefs inhibiting dynamic change
Change is the only constant. And we are all changing, some to a greater degree than others. But how conscious is that process? And are we mindful of the changes around us in order to adapt our lives...
View Article6 Ways to Deal With Hidden Fears
In a workshop I was holding, we were discussing ways to learn from our competition and one brave woman voiced her fear, “When I look at competing websites, I feel intimidated at everything else that...
View ArticleThe iAM Tip 7: Re-defining a Successful Blogger
What inspires you to write Blog posts? What is the purpose of your Blog and how do you define your success as a Blogger? read more
View Article3 Insights to Reach Your Highest Potential
3 Insights to reach your highest potential:1) Make your vision as big as you can to allow for big things to happen2) Decide to step out of all dramas and focus on your goals3) Stretch yourself beyond...
View ArticleDo Brand Names Matter?
This post is about 5 brands I came across during my vacation in Michigan because their names and/or branding were intriguing. Can you guess from just looking at the names what the business is...
View ArticleWhy Am I Not Advancing In My Career? The 10-Questions Reality Check
Why, you ask, are you not advancing in your career? You could blame the economy, luck, parents, and any other number of people and events for where you are. But that’s not going to change anything....
View ArticleLife's Lessons From Teachers
July 25, 2010. Today is Guru Purnima. According to the Hindu tradition this is the day we acknowledge the teachers in our life. I am dedicating this post to all the Teachers in my life and hope it...
View ArticleWhy I Love Challenges
In most cultures, especially cultures that don’t do well with the duality of existence, people dislike challenges. This post describes 7 reasons why I love challenges. My last post on being real,...
View ArticleNew Paradigm in Business
New Paradigm for Business: Purpose, People, & Profits in the Technology Age read more
View ArticleWhere Did You Get Your Pumpkin Pie For Thanksgiving?
I had an interesting experience this Thanksgiving buying pumpkin pie, which got my family into an interesting conversation about what is the “real” cost of the food we buy and what goes into it....
View ArticleSocial Media: The New Mindset
Social media is different from traditional promotional channels and requires a new mindset. This post lists seven ways in which social media involves a new mindset with examples of thoughts and...
View ArticleIs The Purpose Of Your Business To Make Profits?
This post discusses the importance of purpose and profits in business and their order of priority. read more
View ArticleThe iAM Person of the Month
Every month we will be sharing stories of inspiring members of our community. This month’s inspiring people are two educators teaching two very different audiences. Jen Hagen, founder of Guru V People,...
View ArticleDo You Have An Authentic Brand? Think Purpose, Story, & Delivery
In the context of branding, maintaining one’s authenticity faces some unique challenges. This post discusses 7 points you want to consider in developing your authentic brand. read more
View ArticleConnecting With Inner Purpose. Making Friends With Inner Critic.
“Everybody is a genius. But, if you judge a fish by its ability to climb a tree, it will spend its whole life believing that it is stupid.” – EinsteinPicture by Stephanie Oates read more
View ArticleStorytelling To Connect With Self and Highest Potential
If you don’t know the trees you may be lost in the forest, but if you don’t know the stories you may be lost in life. —Siberian ElderMany of us for most of our lives are striving to acquire knowledge...
View ArticleHouse With Four Rooms: Work Life Balance
There is an Indian proverb or axiom that says that everyone is a house with four rooms, a physical, a mental, an emotional, and a spiritual. Most of us tend to live in one room most of the time but,...
View ArticleHow The Truth Can Set You Free
“The truth will set you free. But first, it will piss you off.” Gloria Steinem Are you caught in patterns that keep you stuck with the same outcomes? read more
View ArticleHow to Break Free from Addiction To Negative Dramas? The Brain & Meditation
“Learn to watch your drama unfold while at the same time knowing you are more than your drama.” read more
View ArticleWhat They Don't Teach You in Business Schools: Mind & Mindfulness in Marketing
What They Don't Teach You In Business Schools: Mind & Mindfulness in Marketing --> read more
View ArticleAuthentic Tweeting: Would You Hire Somone To Tweet For you?
The Facebook QuestionI have been noticing the increasing use of hired help to tweet on one’s behalf and was curious what people think about that so I posed the question on Facebook, “If you were a...
View ArticleYou Are Living Your Purpose, No Matter What
A Noble Quest: How can I best serve the world?Happiness is the meaning and the purpose of life, the whole aim and end of human existence” AristotleI have been searching for my life purpose for many...
View ArticleThe Wandering Mind & How It Affects You in Business
I am passionate about living, studying, and teaching mindfulness and that was the focus of my recent TedX talk. read more
View ArticleAre You On Autopilot At Work?
” This is your last chance. After this, there is no turning back. You take the blue pill - the story ends, you wake up in your bed and believe whatever you want to believe. You take the red pill - you...
View ArticleCan You Give To The Community And Not Be Viewed Selfish?
In a conversation I was having on the iAM Facebook Page about ways small businesses with limited resources can market effectively, I spoke about giving to the community as a way for small businesses to...
View ArticleWhat’s Missing: Self Awareness in Business Education
The purpose of this post is to explore the shortcomings in current business education and provide insight into what is missing. Before I begin, lets look at these two tables. Table 1 includes the...
View ArticleJealousy. What Is A Mindful Response?
We all experience jealousy or a variation of it from time to time in our lives. Just to clarify jealousy includes feeling envious, covetous, desirous, and fearful of being replaced by a rival or...
View ArticleCreating A Digital Bio: The Mindful Way
Rapid changes taking place in the professional world offer many creative ways to share our online bios. Besides the availability of new technologies, the changing culture and economy is making it...
View ArticleAre You Listening To Your Negative Emotions: A Mindful Response
Mindfulness involves cultivating an affectionate curiosity for our inner states including negative emotions to connect with our Inner Wisdom. This post discusses a recent opportunity I had to...
View ArticleHow To Manage Your Personal and Business Profiles in Social Media
Social media is still evolving in how it is used in business. As such many businesses are not clear in their policies about how their people will manage their personal and professional identities...
View ArticleMy Prayer on 11-11-11: Harnessing Goodness To Create A Better World
(The photograph was taken by my cousin, Sanjay Nanda, who is an award winning photographer from India)There is always more good than bad in any situation. read more
View ArticleMindful Entrepreneurship: Interview With Owner of Clawfoot Tub, Amherst MA
Do you think that being mindful in business is incompatible with being profitable? Watch this video to see how a business woman in Amherst MA is running her retail store in a way that is good for her...
View ArticleBad Advertising And Irresponsible Marketing: Is It Worth It?
“With the strength of Zantac handling your heartburn you can keep on enjoying all the foods you love…”This is a line from the 2011 ad for Zantac that shows a man loving all his favorite foods including...
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